Transgenia's Ficha Maestra (Master Profile): KYC verification for AEO
Ficha Maestra is KYC verification for AEO. AEO is answer engine optimization, the optimization of what AI assistants answer; KYC, "know your customer," is the verification a bank uses to confirm who someone is before trusting them. Ficha Maestra applies that logic to your company: Transgenia reviews what your site, your directories, your Google profile and Wikidata say about it, corrects the text and the structured data on your site, aligns the profiles that can be edited and leaves the result documented. It is not a regulatory procedure and it does not replace a bank's KYC.
It is for SMEs, with a focus on Mexico, and it is delivered remotely throughout Latin America. You receive a report on the contradictions and, if you go ahead, the corrections made and a measurement every quarter. Transgenia did it first on its own site: 165 pages reviewed, four incompatible descriptions and a case you can read in full. Without promising appearances or indexing timelines.
What is Ficha Maestra?
Verifiable fact: Transgenia's Wikidata item (Q141898210) is public: wikidata.org/wiki/Q141898210. We created it with the conflict of interest declared, as recorded on the user page of the person who created it and in the summary of every edit in its history, and with references to public sources.
Wikidata is a public database that anyone can search; not every company qualifies for an item, and that is why the diagnosis issues a verdict.
The problem: every source tells your company's story its own way
It happened to Transgenia. When the audit began, its own site described the company in four incompatible ways: a consultancy in Spanish, a technology boutique in English and Chinese, "Blockchain and Quantum" on the contact page and quantum consulting on the Chinese contact page.
It happens because a search engine, an AI assistant or a new customer can put together the version of your company from whatever they find: what your site says, what was left in a directory, what your Google profile publishes. If those sources contradict each other, each one can walk away with a different version.
How do you know if it is happening to you? Compare what your site, your Google profile (if you have one) and the directories where you are listed say about your name, your address and what you do. If you find more than one version, you already have the problem; the diagnosis shows you how many there are and where.
Who is Ficha Maestra for?
Ficha Maestra is for SMEs, with a focus on Mexico, that already have a site, a profile or a directory listing and want what is published to say the same thing. Transgenia's declared service areas are Ecatepec de Morelos (where it has its registered address), Coyoacán, Mexico City and its metropolitan area. In addition, this service is delivered remotely throughout Latin America and, when travel expenses are covered, the team also travels to your city on a business trip.
Private clinics and trading companies that sell to other businesses are examples, not limits. Here is what each will see in its report:
- If you have a private clinic: side by side, the hours, the address, the phone number and the specialties stated by your site, your Google profile and each directory where you are listed. Transgenia does not promise anything about health content or regulatory compliance.
- If you have a trading company that sells to other businesses: side by side, the trade name, the lines of business, the coverage areas and the contact details that each source gives, and whether a buyer who searches for your name finds one company or several.
If you are in a different line of business, the report is the same: what each source says and where they clash.
Three packages, from understanding to maintaining
Transgenia offers Ficha Maestra in three packages you can compare at a glance: the first says what contradicts what, the second corrects it and the third maintains what was corrected.
| Package | Question it answers | Main deliverable |
|---|---|---|
| Identity diagnosis | What contradicts what, and where? | Contradiction report and verdict on Wikidata |
| Implementation | How do you end up with a single version? | Corrected text and structured data, editable profiles aligned and search engines that participate in IndexNow notified |
| Quarterly follow-up | Does it stay consistent? | AI search visibility measurement and consistency maintenance |
Identity diagnosis
What you receive
- A contradiction report, the result of auditing your site, your directories, your Google profile and Wikidata: what each source says and where they clash.
- A verdict on whether your company qualifies for an item on Wikidata.
Makes sense if you do not know what your public sources say about your company today, or you want to find out whether Wikidata is an option for you before deciding anything else.
Price and timeline: per project, with estimated effort and milestones with deliverables.
Implementation
What you receive
- Corrections to the text on your site and to your structured data, with schema.org and JSON-LD.
- Adding your company to Wikidata only when it is appropriate, with the public declaration of who pays and who we work for, as Wikimedia and its community ask.
- Alignment of the public profiles that can be edited with you to your company's single version. The Google profile stays yours: Transgenia does not claim it.
- Notification of the search engines that participate in IndexNow. Notifying is not indexing.
Makes sense if the diagnosis has already shown contradictions and you want to correct them.
Price and timeline: per project, with estimated effort and milestones with deliverables.
Quarterly follow-up
What you receive
- A quarterly measurement of your visibility in AI search, with the scope and the limit of each measurement explained in the report.
- Consistency maintenance: we check that your site, your profiles and your structured data keep saying the same thing.
We do not promise appearances; we promise to measure. If there is no measurement, there is no figure. If you want to see the results of our September 2026 measurement on our own site, they are in AI Search Visibility: How to Measure It and Find New Keywords.
Makes sense if you have already corrected what needed correcting and want to sustain it, because consistency is not achieved once: it is maintained.
Price and timeline: per project, with estimated effort and milestones with deliverables.
How we quote. Transgenia quotes per project: it estimates the work effort and divides it into milestones, and each milestone leaves a deliverable that you can review. The effort depends on how many pages, languages, directories and profiles need to be reviewed. It agrees with you in writing on the price and timeline of each package before starting. This page carries no figures: a price without knowing your case would be a guess. The QuickLook, by contrast, is free.
How we work, phase by phase
Transgenia runs Ficha Maestra in phases. Except for the first two, each one leaves something you can review: a report, a corrected page, an aligned profile or a measurement with its date.
- Free QuickLook. We talk for 15 minutes: we review how your company is described today, we evaluate its AEO visibility with our internal tools, as an estimate and not as appearances observed in assistants, and we decide whether the service suits you.
- Audit. We review your company's public sources: site, directories, Google profile and Wikidata.
- Report and verdict. We hand you the contradictions and whether your company qualifies for an item on Wikidata.
- A single version. We agree with you on how your company is described and we correct text and structured data, add the item when it is appropriate, align the profiles that can be edited and notify the search engines that participate in IndexNow.
- Measurement and maintenance. Every quarter we measure your visibility in AI search and maintain consistency.
The proof: we did it for ourselves first
Transgenia did this work first on its own site, on October 27 and 28, 2026: it audited 165 pages, created its Wikidata item in the open, decided not to create a Wikipedia article and told the search engines that participate in IndexNow about the changes. At the cut-off, 140 pages of the site publish the company's identity linked to Wikidata; before, none did.
Consistency is not achieved once: it is maintained, and that is why the Quarterly follow-up exists. The full case, with its dates and its limits, is in the case study. In July we had already started to bring order to how the company is described, as described in our AEO guide; the October audit showed that a single pass is not enough. Cut-off date: October 30, 2026.
What do we not do?
Transgenia does not promise what it does not control: the decision of each search engine, each AI assistant and the Wikidata community is not ours. What we do is work so that what anyone can read about your company in public sources says the same thing, and so that you can check it. Here is what Ficha Maestra neither does nor promises:
Appearances and timelines
- We do not promise that an AI assistant or a search engine will cite, mention or recommend your company. We measure; we do not decide what each assistant answers.
- We do not give indexing timelines. IndexNow only gives notice of the change, and each search engine decides on its own.
- We do not promise a knowledge panel or rich results. Google generates panels automatically, and correct structured data does not guarantee them.
- Being an OpenAI Select Partner and a registered partner in Anthropic's Claude Partner Network does not let us decide what an assistant answers.
Wikipedia, Wikidata, Google and directories
- We do not write Wikipedia articles about your company. Wikipedia asks for coverage in independent sources and strongly discourages writing about your own organization.
- We do not promise that Wikidata will accept or keep an item: its community applies its criteria case by case. If your company does not qualify, we add nothing.
- We do not force a Google profile on a business that does not qualify, because Google only admits businesses that receive customers at a location or visit them where they are. And if you already have one, it is yours: we do not claim it.
- We do not force a directory to accept a piece of data. Some platforms do not allow registering a company's exact address; in those cases we use the closest form they accept and record it in the report.
Outside this service
- We do not do regulatory KYC: we do not verify people or replace the procedures of a bank or a regulator.
- We do not promise anything about health content or regulatory compliance.
- We do not integrate AI into your systems within this service. That is separate work: AI implementation and Odoo integration.
Frequently asked questions
What exactly do I receive with the diagnosis?
You receive in writing a report with what each source says (your site, the directories where you are listed, your Google profile and Wikidata) and where they contradict each other, and a verdict on whether your company qualifies for an item on Wikidata. Transgenia does not correct anything in the diagnosis: that is the Implementation.
If you do not promise appearances, what do I gain?
With Transgenia's Ficha Maestra you gain a single version of your company on your site and on the profiles we can edit with you; whatever a directory will not let us change is recorded in the report. Anyone can look up that version and you can verify it. What a search engine or an AI assistant does with that version is not for us or for you to decide; that is why Transgenia measures and does not promise appearances.
How much does it cost and how do I start?
The QuickLook is free: 15 minutes to review how your company is described today and to evaluate its AEO visibility with our internal tools, as an estimate and not as appearances observed in assistants. After that, Transgenia quotes per project, with an effort estimate and milestones with deliverables, and agrees on price and timeline in writing before starting. It does not publish figures before knowing your case.
What access do you need and who makes the changes?
Transgenia only works with your written authorization. For the diagnosis, what is public is enough: your site, the directories and your Google profile as they appear. To make corrections, you grant the access, with the minimum necessary. You keep ownership of your accounts, including the Google profile. Changes are agreed in writing before they are published.
Does my company need an item on Wikidata?
Not necessarily. Wikidata is one of the public sources where a company can be documented, not the only one, and its community decides case by case according to its inclusion criteria. That is why Transgenia's Identity diagnosis ends with a verdict on whether your company qualifies. If it does not qualify, we tell you so and nothing is added; and the corrected text and structured data on your site do not depend on the item.
How exactly do you do it?
Transgenia does it in three steps. First, it compares what your site, your directories, your Google profile and Wikidata say about your name, your address and what you do. Then, with your written authorization, it corrects what can be edited: the text and structured data on your site and the profiles that can be aligned. Finally, it leaves the result documented and, if you contract the follow-up, measures it every quarter. The detail of the method is part of what you contract for and is explained to whoever hires us; in the QuickLook you see what we deliver and what came out of it, not how. What you can check today is the result on our own site: the public Wikidata item and the full case.
Can a provider add my company to Wikidata?
Yes, with transparency and only when it is appropriate. According to the Wikidata policy on paid editing, anyone who edits in exchange for payment must publicly declare each organization or person who pays them; Transgenia declares it openly: who pays and who it works for. Before creating anything, an assessment checks whether there are enough public references; if there are not, the verdict is no, and no attempt is made. We do not promise inclusion: that decision belongs to the community.
Who owns my business's Google profile?
You do. Google Business Profile, your business's profile on Google, belongs to the business owner and not to whoever audits it; Transgenia never claims it in its own name. In addition, only businesses that receive customers at a location or visit them where they are qualify, according to Google's rules. If yours does not qualify, the diagnosis points it out and no profile is forced.
Can I start with just the diagnosis?
Yes. The Identity diagnosis is a separate package, with its own price and timeline, and it ends in a contradiction report and a verdict on Wikidata. With that you decide whether Transgenia moves on to the Implementation or you prefer to make the corrections yourself. That is how we started with our own site: first the audit, then the corrections.
What is the quarterly follow-up for if I have already corrected everything?
To sustain what was corrected: consistency is not achieved once, it is maintained. Every quarter Transgenia measures your visibility in AI search and checks that your site, your profiles and your structured data keep saying the same thing. That periodic review is the Quarterly follow-up, and it serves to detect whether the contradictions come back.
Next step: a free 15-minute QuickLook
Transgenia suggests starting with a short, free call: a QuickLook is 15 minutes to review how your company is described today, evaluate its AEO visibility with our internal tools, as an estimate and not as appearances observed in assistants, and see whether a diagnosis makes sense. Bring your website's address and, if you have one, the name of your Google profile; that is enough to talk.
Book a 15-minute QuickLook or write to us from the contact page.
Who is behind Ficha Maestra
Efraín Carreón Ortiz is Director General (Chief Executive Officer) of Centrum Transgenia, a Mexican technology boutique. He holds the official Claude Code badge (Claude Partner Badge) issued by Anthropic, verifiable on Credly.
Transgenia is an OpenAI Select Partner within the OpenAI Partner Network and a registered partner in Anthropic's Claude Partner Network. Team: Víctor Estrada Bello, Chief PMO; Danild Johan Zambrana López, Chief Technology Officer; Jaime Lozano Castañeda, Chief Marketing Officer; Efraín Carreón Ortiz, Director General (Chief Executive Officer).
Let's talk: contacto@transgenia.org, WhatsApp +52 55 8034 0405, 15-minute call or the contact page.